When it comes to helping spread the word of your business you need something to increase your revenue.
And one of the best ways is to let your membership customers gift away your membership so other people who don’t know about your site will likely get to know more. Because who already your members know that your membership is way more worth to be gifted to others.
So this post is all about MemberPress new add-on where you can enable the gifting mode.
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Before you get to know more about this gift add-on you probably want to know more about which plugin drives it.
What is and Why Should You Use MemberPress?
If you decided to start your membership site it is easy to start with MemberPress’s WordPress plugin because it will allow you to turn a basic WordPress site into a fully functional membership site only by installing and activating the plugin.
You could also create your very own online course platform which you can manage easily. If you want to know more read this post.
You can manage subscriptions, users, and content access. You don’t have to touch any codes ever so it is really user-friendly for beginners too.
Why Should You Use the Gift Add-on?
It has a few benefits for your business because as I mentioned before this you could sell more memberships. This is a great way of marketing, someone gifts your membership and you only provide the content.
You don’t have to lift a finger to spread the word of your membership because someone else does it for you.
And also it is a good way to collect more emails to your list, you not only get the email of the giver but also who gets the gift.
How to Install the Gift Add-on?
For this, you’ll need a Plus or Pro version of MemberPress first. Which you’ll find here.
After you have the plugin, install it and activate it.
And then go to the WordPress dashboard and click on MemberPress > Add-ons page. Then find the add-on.
You will need to install and active it also.
Setting Up A Membership For Gifting:
Once you have a membership created, you can go to MemberPress > Memberships > Membership Options and check the box “Allow this membership to be gifted”:
At that point update the participation settings and the membership will currently have the choice to be sold as a gift on the sign-up form for the membership:
If the user fills out the registration form and checks the box, they will be prompted to send an email to the recipient of the gifted membership.
Once the registration is submitted, it creates a coupon under MemberPress > Coupons page with the format of GIFT-XXXX…
3 important information you should know about:
- If you have a membership site with a recurring subscription, then the gift only is valid for the first cycle after that it will expire.
- Free membership can’t be gifted.
- If you have set up a trial of your membership and then the member has to pay for it, you should know that the gifted person will receive that month for free.
Send Gift Email:
After the user signs up for the gifted membership, they will be prompted by a pop-up window to fill out a form with the fields From(Name), To(Name), To(Email Address), and a Note field:
Once the user fills out the form, an email will be sent to the recipient with a link to redeem their gifted subscription to a membership.
After the recipient of the gift receives the email, they can click on the link provided in the email to register for their gifted membership. They will fill out a standard registration form that a normal user would use to sign up. Once the user clicks on the Signup button, their subscription will start.
A reminder can be created and sent out to the recipient of the gifted membership to let them know that their subscription has expired and that they will need to register for the membership again for continued access. The reminder can be set up by going to MemberPress > Reminders page. Next, select the “After Gifted Membership Expires” option:
The email can be edited to say whatever you would like to the recipient to let them know their subscription has expired and that they need to register again for access.
Note: The reminder emails can also be edited from the MemberPress > Settings > Emails tab.
Account Page For a User Who Gave a Gift:
If a user gives a gift, they will automatically be created as a member in MemberPress if they are first-time users. They can log in and go to their account page to see the different options. They will see a new tab called Gifts:
If they click on the Gifts tab, they will have multiple options. One of these options is “Copy Gift URL”. This will copy the URL of the gifted membership (when clicked) for the user in case they didn’t receive the previous email or they lost the email that had contained the link. The other option is “Send Gift Email”, which allows the gift sender to send out the email again. The account page also lets the user know whether the gift has been claimed yet:
The administrator can log in and go to MemberPress > Transactions page to view the type of transaction, either Gifts Purchased or Gifts Claimed:
That’s it. You should now be able to allow people to gift memberships!
If you are on Basic this a great chance to upgrade your account to higher to able to benefit from this add-on and many more, and if you are the first time here and want to start your membership site make sure you use MemberPress.
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